If you’re in the real estate game, then you already know the importance of being able to access the IDX, as well as being able to close deals via the MLS.Īs we’ve seen, a growing number of real estate website builders are equipping their platforms with the ability to pull in listings from the IDX – albeit in varying degrees. Let’s recap three overlooked criteria you need to look out for when making your decision, and why: 1. We’ve presented you with five strong options for your real estate website builder. It does have some really helpful features, like the ability to add a ‘microsite’ for each team member within the website as a whole. And again, Ylopo is better-suited to organizing a larger team of agents, than to those working solo. Ylopo is another platform that’s more of an overall digital marketing solution than a website builder. Both are worth a look if you’re going down the WordPress route, but it isn’t a standalone platform in its own right. Realtyna has created plugins and themes for real estate websites built using WordPress. Custom design assistance is available, but starts from $699. On top of this, essential ‘add-ons’, such as that all-important IDX integration, quickly add up – this particular one costing $30 per month.
Prices start at $129 per month, and this is just for a pretty standard website builder package. AgentFireĪgentFire is an expensive option, but does come with much more support than a typical website builder. It’s okay, but not a candidate for our top choices just yet.
BEST WEBSITE FOR REALTORS SOFTWARE
That’s the case with RealtorMint great CRM software for your real estate business, but with a pretty basic website builder.
We’re always a little wary of recommending platforms where the website builder part is secondary to the main offering. We see this as a good solution for teams, but not great value for individual agents. Rather than just a website builder, Propertybase is for those looking for a scalable, all-in-one real estate platform – and its price tag reflects this. Just steer clear of the $29.95 per month website builder package. Intagent does offer a web design package though, so if you’re looking to outsource the actual building of your site, that could be something worth looking into. It’s a very similar story with Intagent, another feature-rich but dated platform. This is a problem we see time and time again with ‘niche’ website builders they have useful features, but don’t have the same backing and investment as larger platforms, meaning basic things can fall by the wayside. Customer reviews also complain the platform is glitchy and outdated. Placester is designed for big real estate websites, and for this has sacrificed a lot of ease of use – without the customer support in place to hold your hand through the process. You won’t have to worry about things like choosing an unsuitable template, or having to manually integrate IDX. Placester is a dedicated real estate website builder, so of course it comes with a whole load of really useful features for real estate websites built right in (although for considerably more money). Things like design, value for money, ease of use, creative freedom and SEO often missed the mark. They still deserve a mention, which we’ll give right now, along with explaining why they’re not in our top five ranking.įor the real estate-specific website builders, this almost always came down to lacking in core areas outside of purely having real estate features pre-integrated. For a few hundred dollars, a custom design may end up seeming the more appealing and savvy option.Ībove, we’ve showcased the five winning website builders from our real estate-specific research.īelow are some real estate platforms you may have been surprised didn’t make the cut. Making basic changes is easy enough, but playing around with the general style and vibe can be difficult, and may require coding knowledge. Part of the reason we’ve thrown the web designer idea into the mix at this stage is because it’s not as easy to customize a WordPress theme as it is to alter a website builder template. While this probably isn’t cause for concern, it might be worth branching out and looking at a third party theme website, such as ThemeForest, or even exploring the option of getting a custom design from a web designer. There are around 10 results for ‘real estate’ themes, and while they look good, they don’t have many (or in some cases any) user reviews. This is the nature of working with an open source platform. WordPress works a little differently to website builders in that all of the themes in the WordPress theme directory – also accessible from your WordPress dashboard – are uploaded by a mixture of developers, rather than by WordPress itself.